PERFORMANCE MEDIA SPECIALIST

Conta digital gratuita, plataforma de investimentos, shopping e o que mais a vida precisar. O Inter é isso, e é muito mais. A gente acredita que tudo pode ser mais simples, e que cada dia é mais uma oportunidade de fazer diferente. Se você também é assim, vem ser #sanguelaranja.

Join us in Inter&Co!!!

Free digital account, investment platform, shopping and whatever else life needs. Inter is that, and much more. We believe that everything can be simpler, and that every day is another opportunity to do something different. If you’re like this too, come be #sanguelaranja.

Responsibilities

• Plan, execute, and optimize performance pazarlama campaigns across Google, Meta, TikTok, programmatic, and other digital media channels.
• Monitor key performance metrics (CPC, CPA, ROAS, LTV, etc.), conduct A/B testing, and refine strategies based on data insights.
• Manage campaign budgets efficiently, adjusting bids and allocations to maximize ROI.
• Develop advanced targeting strategies using first-party and third-party data to reach the right audience at the right time.
• Collaborate with the content and creative teams to ensure ad messaging aligns with audience insights and campaign objectives.
• Work with web and product teams to enhance landing pages, tracking, and overall conversion performance.
• Leverage analytics and automation tools (Google Analytics, Meta Business Manager, Google Tag Manager, DV360, etc.) to drive efficiency and effectiveness.
• Generate detailed reports, analyze trends, and provide actionable recommendations to improve campaign performance.

Requirements

• Proven experience managing performance media campaigns for high-impact brands, preferably in finance or tech.
• Deep knowledge of Google Ads, Meta Ads, TikTok Ads, and programmatic platforms.
• Strong analytical skills with expertise in Google Analytics, attribution models, and conversion tracking.
• Experience with data-driven decision-making, testing methodologies, and performance optimization.
• Ability to work cross-functionally with creative, growth, and product teams.
• Fluency in Portuguese and English. Spanish is an added advantage for collaborating within international markets.

Nice to Have

• Experience in international markets, particularly in the U.S. and Latin America.
• Knowledge of CRM, first-party data strategies, and pazarlama automation.
• Familiarity with SQL, Python, or data visualization tools.

#VemproInter!!!

O Nosso time de Talent é focado em contratar pessoas protagonistas, atuando com paixão e mentalidade inclusiva, respeitando a singularidade de cada pessoa e oferecendo a todos os colaboradores meios para que possam desenvolver o seu potencial e protagonismo.

O Inter é parceiro e está por dentro de projetos inclusivos, todas as nossas vagas são direcionadas a pessoas com deficiências.

#ComeToInter!!

Our Talent team is focused on hiring leading people, acting with passion and an inclusive mindset, respecting the uniqueness of each person and offering all employees the means to develop their potential and protagonism. Inter is a partner and is aware of inclusive projects, all of our vacancies are aimed at people with disabilities.